McDonalds Print Ad – Deconstructing a Print Ad

This print ad is selling McDonald’s fries. The target audience for this ad is mainly people who enjoy eating McDonald’s food products but could also be specifically directed to families, possibly more at young children. This print ad could be found most likely on a billboard or possibly in a McDonald’s restaurant. The company has…

Global Warming Ad

This global warming ad is advertising how we could help stop or at least slow down the global warming process. There is no specific age group which this ad is targeted at, but this ad is targeting anyone who cares or wants to do something for our world. This ad can be found in an environmental…

No One Grows Ketchup Like Heinz

The Advertisement “No One Grows Ketchup Like Heinz” has a target audience of people aged 20 years and older. Heinz uses three techniques to help effectively convey the product. These techniques are; the use of its logo, the camera angle they have used and their slogan. Heinz have used their logo in an unusual way…

Deconstructing an advertisement- L’oreal Paris

This print ad by L’oreal Paris is advertising a new lipstick called ‘Rogue Caresse’. It is targeted at teenagers and young adults. This was probably published in magazines, posters and bus shelters. The ad is persuading us by using weasel words, colour, star power and scale. L’oreal Paris has used star power by featuring a…

Deconstructing an Ad – Muller dessert

Muller Light Milk Chocolate Dessert The Muller print advertisement is selling their new Light Milk Chocolate Dessert, the advertisement targets middle aged women and men trying to stay healthy/diet with something light. This print ad I believe may have been published in a magazine, advertised on a bus or even as a poster/billboard. The advertisement…