Cartier ring advertisement- analysis

The Cartier print advertisement incorporates a plethora of techniques and features in order to captivate its targeted audience, which are young adults that are involved in a relationship. The product being advertised is a gold ring, studded with diamonds that could have been published in a magazine or as a poster. The key strategies used to…

Lindt Mint Chocolate – Intensely Mintastic

The Lindt advertisement targets an audience of young adults, to middle aged readers. It is advertising Lindt mint chocolate, most likely in a magazine of some sort or at the sides of a bus stop. The advertisement uses elements of colour, graphics, font and persuasive language. The colour of the ad is kept to a…